Job Description

The Denver Post, a subsidiary of MediaNews Group, is seeking a Digital Account Specialist to join the team! MediaNews Group offers news reporting and third party advertising and marketing opportunities through its multi-platform products which include: web, mobile, tablet, and print. We are one of the largest media groups in the U.S., serving high-value audiences and connecting advertisers to them. MNG publishes award-winning content (49 Pulitzers) that amasses and engages a nationwide audience via 800 multi-media platforms including web, mobile, social, and print. We are transforming the news industry.

The Digital Account Specialist is responsible for maximizing performance of customer accounts and digital advertising campaigns from post-sale to renewal. The Specialist will interact with sales teams to ensure seamless digital campaign execution, providing a high-level of client service support. This person will be a key contributor of the digital revenue operations team by supporting digital sales efforts.

Responsibilities

• Responsible for managing the day-to-day execution of strategic ongoing digital advertising accounts and campaigns to meet revenue goals and reduce customer churn (turnover)

• Assist in developing optimization strategies and retaining sales in the full digital product portfolio

• Monitor campaign effectiveness and make recommendations to customers that result in effective advertiser solutions, retention, and up-sell

• Interpret digital campaign reports and account performance data

• Develop and provide customer focused communications on sales performance including, effectiveness, targeting and strategy

• Monitor digital campaigns across markets to identify opportunities to increase market share

• Support and adhere to digital revenue operations processes, policies, procedures and standards of performance

• Liaise with web production, sales, marketing and analytics regarding planning and prioritization to assist in execution of the campaigns

• Work collaboratively with the sales team to recommend campaign modifications for optimal results and according to client expectations.

• Accompany Sales on external meetings and presentations when applicable

• Cultivate positive professional relationships with clients, vendors and internal teams

• Support sales and management teams in responding to client requests and special projects as necessary

• Other duties, as needed.

Qualifications

• Bachelor’s degree preferred, high school diploma or GED required.

• 2+ years interactive account management and/or online media planning and buying required.

• Ideally possessing a well-rounded digital product experience (PPC/SEO, SEM, Social, Display)

• Must have previous experience in a client-facing role

• Demonstrated experience in analyzing and presenting data in an easy-to-interpret format

• Knowledge of digital campaign trafficking

• Experience in site research tools (e.g. Google Analytics, Omniture, Comscore, etc.)

• Ability to monitor effectiveness and make recommendations that result in effective advertiser solutions

• Ability to generate reports, business correspondence, and presentations

• Google AdWords experience preferred

• Excellent written and oral communication skills

• Strong organizational, time management, and relationship-building skills

• Ability to effectively meet deadlines, handle high production volume and work well under pressure

• Critical thinking, problem-solving techniques, decision-making skills, and proactive approach

• Ability to work independently and collaboratively as a part of a team

Work Environment

This position may be permanent remote. This job operates in a professional office environment and at the Company and client sites for business meetings and presentations. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk and hear. The employee frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms and requires the ability to occasionally lift office products and supplies up to 30 pounds.

Other Duties

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

The hourly wage for Colorado residents is $31.25. Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. In addition to your salary, MediaNews Group offers a comprehensive benefits package, incentive and recognition program, and 401K plan (all benefits are based on eligibility).